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Engineered for Men

Ruffians products have all been specially engineered for men and we pride ourselves on using the highest quality and finest ingredients.

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Product information

Rough Matt Clay


Texture, definition and strength with natural beeswax and kaolin clay.

  • Description
    Outstanding hold with a matt finish - perfect for textured style. Made with beeswax and kaolin clay, for great strength and resulting in unrivalled volume and definition.


  • Benefits
    • Thickens, texturizes and increases fullness of hair
    • Natural clays kaolin and illite add fine particles that help thicken the hair appearance and prevent build-up of excess oils
    • Natural plant and tree extracts add conditioning and antioxidants, and protect and moisturise the scalp
  • Key ingredients
    • Kaolin and illite clays for definition and thickness
    • Beeswax and lanolin (natural wool wax) to give a mouldable shape and texture
    • Citrus and olive oils to naturally cleanse and condition the hair
  • Usage
    Warm a pea-sized amount in your fingers/palms and work into dry hair.